What is Business Continuity?

Hurricane season is here now in the coastal bend! Are you prepared?

Gilbert Landin

5/31/20251 min read

What is Business Continuity?

Business continuity is defined as:

The organization's ability to maintain or quickly resume acceptable levels of product or service delivery following a disruption.

A Business Continuity Plan is about having a detailed procedure in place to keep your business running when unexpected events happen.

Importance of Business Continuity:

  • Reduces downtime and financial losses: Minimizing disruption and downtime helps prevent lost revenue and recovery costs.

  • Protects reputation: Effective business continuity planning can help protect the organization's reputation and brand image.

  • Ensures compliance: In some industries, business continuity may be a regulatory requirement.

  • Increases resilience: It helps organizations be better prepared to handle unexpected events.

In summary, business continuity is crucial for any organization that wants to survive in the face of disruptions.

Key aspects of Business Continuity:

  • Focus on critical functions: Business continuity planning centers on maintaining essential business operations and processes.

  • Minimizing disruption and downtime: The goal is to reduce the impact of disruptions and get back to normal as quickly as possible.

  • Comprehensive approach: Business continuity planning considers various risks and threats, not just IT-related ones.

Having a Proactive strategy is about being prepared before a crisis strikes, rather than just reacting to it.